Please take a moment to read through this and let me know what I can help clarify!
Project Goals
01
Create a compelling website for people to connect with you
02
Position Dr. Gupta as a speaker
03
Support?
Services / Scope Of Work
Cre8ion group is still in a period of transition as you move out of the details and more fully into the CEO role. I want to help bridge the gap by serving as your creative chief of staff. Just like a high level leader would have a chief of staff or COO, we'll collaborate on high level vision & goals. I'll then put those goals into action with the team. To do this, we will:
- Have regular CEO meetings to look high-level at the business and make sure we're focused on the right things. (This is where I'll put on my coaching hat).
- Move you to an overseer role. You set the direction, I work with the team and contractors to carry it out, and we bring our work back to your for approval and refinement. This gets you out of the weeds but ensures all work aligns with the cre8ion brand.
There are a bunch of exciting and innovative systems we're ready to launch. We've done the ground work to build them but it's time to put them into practice and refine them in real-world scenarios. In addition to implementing any systems, I'll translate these new systems to cre8ion team and contractors, with a focus on the following areas:
- Using the new systems from DaSilva, keep the team on track with updating and managing ClickUp.
- I can also start serving as the project lead for this, moving you into an overseeing role.
- Take the handoff of the current cre8ion Edge portal from Kiwi and get it in working order to be ready for ALPFa 2025 launch.
- Oversee the long term vision of the cre8ion Edge portal. Depending on where we land, I'd like to start capturing the long term vision so we can implement a phased approach & a realistic plan for executing it, whether that's this year or in the future.
Having a foot both in cre8ion internal operations and on-site producing gives me the best of both worlds. I'm able to look at a high level to see where we're headed, but also can gain direct feedback on how our systems work from our internal team, contractors, clients, presenters, and partners. Every step of the way we can refine cre8ion processes into world-class AVL systems. To make this happen I will:
- Continue my role as senior producer for ALPFA Convention 2025, focusing more on high level collaboration between the ALPFA team and using these new systems to empower junior producers to execute the actual event.
- Take point in co-producing the ALPFA CLS show to begin testing systems before ALPFA 2025 and free up Corey to focus on website transition and partner process for ALPFA Convention.
- Assist in producing additional events if/as they arise.
Timeline & Deliverables
When moving forward with this project, here's a rough timeline of how different projects will start and end.
- Currently → Continue serving as senior producer for ALPFA 2025
- Immediately → Manage the handoff of Cre8ion Edge from Kiwi to cre8ion launch
- Immediately → Produce the ALPFA CLS event in March
- Early March → Start hosting regular (weekly?) CEO meetings between Corey & Alex
- Early March → Host regular virtual office hours with the c8g team (potentially L10 meetings again? could also see this being super valuable for ALPFA producers.)
- July → ALPFA 2025 scope ends as project closes
- August → Reevaluate scope & agreement for creative operations based on current project load
- Note: I see a lot of potential to think of this in seasons. Winter - Summer being producing season, Fall - December possibility having some small events but being more focused on review and refining systems for the following year.
Deliverables
I typically like to add a section for concrete deliverables, but since a lot of this is service and systems based, I'm going to forgo this unless we can determine a strong set of deliverables.
Pricing
I'm not sure where to start on the pricing, but I've taken a stab at separating different part of the scope into different 'buckets.' All of this is currently based on the assumption of what I know now and is subject to change as we gain more clarity around what this might look like.
ALPFA 2025 Producing
$5000/mo
CLS Producing
$2500
Cre8ion Edge handoff
$3500
Creative Operations Work
$2500/mo
Next Steps
Thanks for taking a moment to read through this proposal! A lot of this is conceptual and I imagine we'll spend a bit of time refining this to see what it all looks like. For next steps, I'd love to do the following:
- I would love to hear your initial thoughts/gut reaction and make sure we're on the same page.
- Based on initial feedback, I'm happy to update and refine this proposal.
- At some point soon, I think it would make sense to grab a call and work through details.
Most importantly, just let me know where you're at an how I can help. I'm excited for what all this could look like, but I also want to make sure this helps you feel less overwhelmed and more focused/clear on the work before you.
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Alex@alexandersawyer.com
804-477-5617